How do musical artists end up getting cancelled?

 [[{“value”:”There is a new paper on that topic by Daniel Winkler, Nils Wlömert, and Jura Liaukonyte. Here is the abstract: This paper investigates how the consumption of an artist’s creative work is impacted when there’s a movement to “cancel” the artist on social media due to their misconduct. Unlike product brands, human brands are particularly vulnerable to reputation
The post How do musical artists end up getting cancelled? appeared first on Marginal REVOLUTION.”}]] 

There is a new paper on that topic by Daniel Winkler, Nils Wlömert, and Jura Liaukonyte. Here is the abstract:

This paper investigates how the consumption of an artist’s creative work is impacted when there’s a movement to “cancel” the artist on social media due to their misconduct. Unlike product brands, human brands are particularly vulnerable to reputation risks, yet how misconduct affects their consumption remains poorly understood. Using R. Kelly’s case, we examine the demand for his music following interrelated publicity and platform sanction shocks-specifically, the removal of his songs from major playlists on the largest global streaming platform. A cursory examination of music consumption after these scandals would lead to the erroneous conclusion that consumers are intentionally boycotting the disgraced artist. We propose an identification strategy to disentangle platform curation and intentional listening effects, leveraging variation in song removal status and geographic demand. Our findings show that the decrease in music consumption is primarily driven by supply-side factors due to playlist removals rather than changes in intentional listening. Media coverage and calls for boycott have promotional effects, suggesting that social media boycotts can inadvertently increase music demand. The analysis of other cancellation cases involving Morgan Wallen and Rammstein shows no long-term decline in music demand, reinforcing the potential promotional effects of scandals in the absence of supply-side sanctions.

Here is a very useful tweet storm on the paper.

The post How do musical artists end up getting cancelled? appeared first on Marginal REVOLUTION.

 Data Source, Music, Political Science, Uncategorized